Innovatise is a pioneer in mobile marketing and the creator of myFitApp, an open, flexible, independent and digital marketing platform for the fitness industry. Gyms and Health Clubs use myFitApp to strengthen their brand, retain members, attract new ones and increase sales with the unique power of mobile. With over 2,300 gyms using their Apps and over 9m App downloads worldwide, myFitApp are leaders in their field, particularly in the UK and Germany.